Can being “too rich” be detrimental for the rising generation?

It’s an interesting and complex dilemma-can being “too rich” be detrimental for the rising generation?

While wealth can certainly offer incredible opportunities, it can also create a sense of detachment from the real-world consequences that shape character, empathy, and decision-making.

I’ve seen firsthand how, for some ultra-wealthy young adults and next gens, the absence of boundaries or consequences can lead to a skewed perception of life, relationships, and personal responsibility.

When everything is easily fixed with money-whether it’s getting out of trouble, changing schools, or smoothing over personal failures-the natural process of learning through consequence is interrupted.

Without those lessons, it’s easy to develop a sense of entitlement or immunity to accountability.

Worse, it can create a void where authentic personal development should take place, leading to a disconnect from the values that encourage groundedness, empathy, self esteem and resilience.

One of the challenges for parents of ultra-wealthy children is the subtle but powerful impact of “real-world blindness.”

The rising generation can become blind to the realities of hard work, cause-and-effect decision-making, and the importance of relationships beyond material wealth.

In extreme cases, this can lead to behaviors that cry out for attention—acts of rebellion, addiction, or chronic underachievement—all of which are often downplayed as inconveniences that money can resolve.

What I believe is this: Wealth isn’t the problem; it’s how we equip the next generation/rising generation to handle it.

The solution lies in fostering a deep understanding of values, purpose, and emotional intelligence.

Wealth, in this context, should be seen as a tool-a means to build, contribute, and create meaning in the world.

But without a strong sense of self, a clear vision for their role in the family legacy, and an understanding of how to navigate the privileges and responsibilities that come with wealth, young adults can quickly lose their way.

In my work with UHNW families, I focus on developing these emotional and relational capacities.

Although the main focus tends to be on the next gen/rising gen, this is a topic that all participating members of the family are coached through.

We emphasize emotional intelligence and self-awareness so that rising generations understand how their decisions impact not only their own lives but also the lives of those around them.

We work on building identity and leadership skills that are independent of the family’s financial resources—so they are prepared to make meaningful contributions, both within the family business and in their own ventures.

Ultimately, the goal is to help the next generation ( no matter if they are 12 or 45) develop the clarity, confidence, and groundedness they need to manage wealth in a way that is fulfilling and aligned with their true selves.

Wealth is not a problem; it’s an opportunity for growth—when paired with the right mindset, education, belief in self and emotional support.

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Why Family Trusts Feel Like Handcuffs to the Next Gen—and How to Break Free

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The Gilded Cage Phenomenon - A Silent Struggle for the Rising Generation of Wealth